Published Works
by Sharn Rayner

Behind The Coaching Breakthroughs: What Master Business Coaches Do Differently.

You’re already a good coach. Your clients get results. So why does the leap to master feel further away the closer you get?

After thirty years coaching CEOs and leadership teams across four continents, I found that the coaches who break through aren’t working harder or relying on better instincts. They work from structure: frameworks designed to be adapted, made your own, and used to build a practice that is both genuinely profitable and worth being proud of.

This book hands you that structure: practical tools for sharpening your positioning, pricing your work with confidence, and turning each coaching conversation into measurable, lasting change. Take them as they are, or make them yours. Every one has been tested in real client work, with real clients and real outcomes.

If you’ve ever worried that frameworks flatten the human craft of coaching, I’d argue the opposite. Used well, they don’t replace your presence and judgment. They sharpen them, helping you see patterns faster and guide clients to insight with more precision.

The coaches who plateau keep refining what they already do. The ones who break through change what they’re working from.

Available on Amazon, print and Kindle, from 14 July 2026.

A Guide to Communicating and Delivering Customer Value (Gravitas Impact Monographs Collection)

The way we sell, lead, and grow has fundamentally changed. Your success now depends on delivering measurable outcomes, not features – on building genuine partnerships founded on trust and evidence that what you promise creates real results.

The PROMISE Framework™ gives you a practical system for transforming how your organisation communicates and delivers customer outcomes. Drawing on real-world experience, it helps you uncover what truly matters, deliver it consistently, and demonstrate achievements that deepen accountability and accelerate sustainable growth.

You’ll discover how to articulate your customers’ priorities in their own language, make measurable promises that inspire confidence, showcase success through metrics and storytelling, and embed outcome-based thinking across your teams to strengthen loyalty, performance, and results.

Essential reading for growth-minded CEOs, business owners, and sales leaders committed to keeping the promises that matter – and turning them into performance, credibility, and lasting impact.)